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A source for Maine companies that want to get started with a Maine SEO project

A source for Maine companies that want to get started with a Maine SEO project


To get your site to be found in Google, Yahoo, and Bing, etc. isn't hard to do, but, it can be tough to know where to begin your Maine SEO work. Here are ways for you to make your Maine SEO project a good one:

1. Do not purchase a new URL's unless you absolutely need to. The search engines put a lot of weight in how long your website and domain have been around. While you can get a new URL and redirect your old one to the new one, your best bet is to use your existing domain if at all possible. If you're rebuilding or starting from scratch and you need to use a new domain for some reason, you can expect at least a small loss in search engine results. It will most likely be anywhere from a few weeks to a few months or more.

2. Design your site for the search engines, not your clients. The search engines are looking for pages that best fit the kewyword someone types into the search box. When they put search words that relate to what your website offers, then they are probably members of your target audience. You need to design your website to meet the search engines needs. Look for articles on the online that are done on how Google, Yahoo, Bing, etc., are getting this information, and get going on giving those search crawlers what they need. This information will be crucial to your resulting website project, keyword research, and copywriting.


3. Research your keyword phrases extensively. The keywords you think your market might be looking for could be wrong. Just because you would search for a product or service a certain way, doesn't mean everyone will look for it the same way. You need to research how most of the people are searching for your product. For example: The keyword "Maine Roofers" was searched 456 times in May of 2010. But, "Maine Roofing" was searched 4,319 times. Big difference for such a minor change in the search term.

4. Build your website to be "search engine friendly". The search engines can't fill out forms, can't search your site, can't see JavaScript links and menus, and can't interpret graphics and Flash. This doesn't mean that you can't use these things on your site; you absolutely can! However, you do need to provide alternate means of navigating your site. This is necessary for Maine SEO. If you have only a drop-down sequence of menus to choose a category or a brand of something, the bots, or crawlers will never find those pages. You'll need to make certain that you always have some form of HTML links in the main navigation on every page which link to the top-level pages of your site.

5. Don't fall in love with any one keyword phrase or worry too much about rankings. If you do the right things, you will start to see an increase in targeted search engine traffic to your website fairly fast. You should not rank your efforts by which keyword categories you rank highly in, but on the traffic and conversions your site is getting. You should set your site up on Google Analytics to track your traffic,it's a free service., and is the best one you can get.
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