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Sales Jokes Good For Business

The business environment, particularly during tough economic times

, can be dull and insecure. There were many staff retrenchments during the recent global financial crisis which contributed to a feeling of worry amongst staff and in some cases resulted in depression amongst those employees who had little joy during their working hours.

Those in the area of sales found it very difficult to remain motivated when there was a lack of humour and limited sales jokes being told during the working day. Sick days escalated amongst the sales team many of whom felt at risk of losing their jobs, and were stressed with nothing like sales jokes to alleviate the pressure to achieve targets.

How can companies counter these feeling amongst their staff? The cost to an organisation when staff take sick leave is considerable as productivity falls and turnover slides. Most organisations who do employ workers in repetitive types of jobs have failed to recognise the benefit of humour and sales jokes to lift the company's turnover and their staff morale. Similarly those they have a sales team have chosen not to address the pressures of this type of role by embracing jokes about sales or even adult sales jokes as a means to lift staff morale and performance.

Organisational culture has become a buzz word in today's corporate world. Companies large and small are encouraged to determine their corporate values by engaging staff to discuss what it is that they believe to be the values of the company. While there are usually values that all staff embrace such as professionalism, pro-activeness, honesty, efficiency and a caring attitude toward customers and work mates alike, humour is often not on the agenda. Why is this when laughter is recognised as having such a positive influence on performance?


People who are able to share funny stories, a sales meeting joke or jokes on sales generally are far happier and therefore much more productive. Where companies include humour as an organisational value the work place environment is much friendlier, everyone feels part of a team when sales jokes and other anecdotes are shared amongst them, there is a far more supportive approach between the sales team and others on the staff and additionally less sick leave is taken.

All these humour driven emotions and outcomes deliver enormous benefits to any organisation. Improved well-being amongst staff delivered less sick days and a more positive approach to work over all. Staff were happy to come to work because they enjoyed the increased interaction with other staff members and knew that through the course of any day they would share in some good sales jokes or a specific sales training joke which would give them a good laugh.

Humour delivered an increase in productivity which translated to a better profit position for the company.

by: Tim Williams
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