Standards More And More Home Appliances Stores Should Take Responsibility - Household Appliances

As domestic

As domestic

Home Appliances

Market competition is heating up, the home appliance manufacturers in the fierce competition in the industry standards are also aware of the importance of a wide range of industry standards also will have set.

Endless variety of industry standards

Order to standardize the definition

Digital TV

Confusion in the market situation, Ministry of Information Industry announced last year, 25 related to digital TV

Electronic

Industry standards, this year, come into operation on 1 January. The criteria include concern about the LCD,

Plasma

, LCD projection, LCD front, rear projection CRT, cathode ray tubes, and six digital TV

Monitor

Class high-definition standard.

"The implementation of industry standards, looks to the manufacturers and traders made more restrictive, but in reality is the market for a more in-depth specifications, in the long run, more conducive to market development and business profitability", Dongguan

Suning

Electrical

General Manager in an interview that the appliance industry to establish new standards will help regulate the industry's competitive order, there is no standard form of a haphazard development industry, certainly not brilliant, but to professional, the text of the standards into To

Consumption

Who buy products based on, you need to trade associations, industry and channel providers to work together: "first-class enterprise to make the standard, second-rate company to do the brand, third-rate company to do sales, it has become an industry consensus."

Number of sales personnel also told reporters that 25 high-definition TV makes the major industry standards, manufacturers will introduce high-definition products as a focus. Major home appliance chain stores in Dongguan, the most prominent position occupied mostly by flat-panel TVs, high-definition standard product line to become the public focus of the recommended target business.

Consumers confused

In a number of reports on home appliances, we often see words like this: "the lack of related industry standards, so this phenomenon has not been effective supervision", or "there have been no industry standard introduced to regulate this product, "and so on. There is no doubt, if relevant industry standards, whether the related parties in strict accordance with industry standards related to monitoring the industry, the healthy development of an industry it is very critical.

While some view, some ordinary consumers, many of the industry standard is not clear that everyone can understand, too many standards, consumers virtually adds a sense of confusion . "As consumers, I usually attach the greatest importance is the brand reputation. Too much by today's standards, some products are also involved in various industry standards, but to make people feel confused," so the public health, said Liu.

Store should take responsibility

"As the general public, I usually have to work, study,

Life

There are still many issues that need to consider and solve. So we could not buy something every time to be moved prior to the relevant standard of some, and then go buy. This is most consumers are unlikely to do so. In this regard, but rather manufacturers and merchants were asked to perform the sake of consumers. Compliance with standards, integrity management, is also the premise of the enterprises themselves bigger and stronger. "

This market of Dongguan Suning SU Jie, head of branding that, as consumers purchase products on behalf of professional home appliance store chain, should be "standard" products into consumers can quantify and measure the degree of reference, the first purchase the good relations,

Purchase

Meet the new standards of quality products. By enhancing the product knowledge of sales staff

Train

, Posted in the store channels such as home appliance tips for consumers to clearly and simply spending.

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by: gaga

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