Custom booklets can be made in many ways. You can use a booklet printing service to print and bind your work, or you can make them yourself using a few simple tools. In this article we will share with you the steps on how to use eyelet setters and eyelets for a cheaper way of booklet printing. Eyelet setters, in case you do not know are simple tools that make holes in paper (much like a puncher) and then it lets you reinforce those holes with...more
If you're just starting out in business, you would know that word of mouth is still the best and least expensive form of advertising that you can use. But what if there is a way for you to spread word about your business much faster than what the typical word-of-mouth advertising can do? This is exactly the goal that online viral marketing strategies have. Here, we will take a look at what viral marketing is all about and also check out the top 5...more
If your business sells to consumers, then how can you make use of social networking websites to help promote your business? This guide gives practical examples of how to use a business profile to help build more sales.Social networking has been one of the fastest growing sectors of the internet in recent years. These free to use community sites help consumers stay in touch with their friends, and are surprisingly addictive. The original first generation of social networking sites are now huge, and newer niche social networking sites for different audiences, interests and even geographic regions are now starting to emerge.But many business owners still haven't got to grips with how to use this powerful new audience to promote their business.Most consumer-facing social networking sites allow you to create a profile page for your business; some are free and others will make a small charge. Your profile will usually include photos, a brief description, and contact details for your business. Some sites even let you set up a regular feed of news from your website, add message boards for users to comment on, upload videos about your business and send messages to your followers.Once your...more
With all the talk about cut backs and recession you might be fooled into believing that spending money has come to a complete halt and that people have put there wallets and purses under lock and key and will remain there for the foreseeable future.Well let me clear this one up right away, nothing could be further from the truth, people are still...more
With all the talk about cut backs and recession you might be fooled into believing that spending money has come to a complete halt and that people have put there wallets and purses under lock and key and will remain there for the foreseeable future.Well let me clear this one up right away, nothing could be further from the truth, people are still...more
Marketing is one process that any business should undertake in order for it to be successful. Even small businesses should consider marketing as their tool to get recognized and remembered. Although it's very costly to advertise, the benefits that marketing provides for the business sure outweighs the resources that the business owner or marketer has invested to it.Nevertheless, successful marketing just like the ones you have for your printed catalogs can often be wasted because they just don't work the way you want them to. Sadly, you waste tons of time, money and energy creating your collaterals and yet you still don't get the results you wanted. Why is this so? The problem lies on your spending too much time on running the business that you forget to think about growing it through marketing. Even cheap catalog printing can go a long way in generating the leads you need to boost your profits. And the sooner you realize the significance of having an effective marketing campaign such as printed catalogs, the better it will be for your business.However, running any collateral or creating an e-newsletter, and even posting custom postcards to your target clients is not enough to get...more
If you want maximise your brand's exposure with minimal costs, look no further than promotional keyrings. This form of advertising places your company details in the palms of hundreds and thousands of potential customers all day, every day.Whenever...more
As an established article writing service I receive a good many different requests from online entrepreneurs for search engine optimized articles, optimized content and successful press releases. But what strikes me most of all is the number of...more
One good thing about print postcards is that they depict reality. Postcards offer a glimpse of what it is real. Picture perfect beaches. Enticing strawberry coated vanilla ice cream. Luscious dark chocolates. These are some of the more common...more
You probably already learned in marketing school that an advertising strategy or different types of advertising strategies should always be anchored or incorporated in your general marketing plan. Your marketing plan outlines what your goals are and...more
For travel brochures and business brochures, it is important to create designs that will not only appeal to your local audience. Having an international aim for your color brochures is always a good business strategy for your prints so that you can...more
Do you want your marketing campaign, like for example, distribution of postcard prints, get more attention for your business, product or service? Well, then if you do want that to happen, you need to get great postcard printing done in order to come...more