Me-too Branding And The Dearth Of Creativity Nothing new under the sun, good writers simply steal well, homage, pastiche, parody, satire... the assorted excuses that come up for shamelessly ripping off other advertising ideas may as well be named Legion, for they are certainly many.Emblematic of this phenomenon is the Mac/PC ad format. The initial idea was clever enough - personalizing the PC vs. Mac experience with actual actors...more
Personal Branding Using Namedmail Today is the world of Technology Professionals. Everything is possible by using internet such as communication, shopping and marketing etc. It is also possible to do Personal Branding in today's technology world. Personal Branding does not mean talking only about your-self, it means to promote your-self in such a way that you are able to seek other's attention by making an unforgettable image....more
Need of Personal Branding Need of Personal Branding Today, brand is not only related with big company like Toyota, Blackberry, or Apple but it is now becoming a popular buzz word in personal career. Now you need to have a personal brand to be successful. Personal brand is what other people see on you which stand out and something you good at. Even if you are employees of an average company then you need to have something that your employer value about. Ask yourself questions like why someone should hire you instead of other 100 people for a particular job. If you are already working, then why company should not fire you when company is lying off some of its employees. If you have positive answer for these questions that everybody in your circle things true than that's your personal brand I am talking about.Personal brand today is very important. Unlike couple decade ago, it is a necessary feature of any people who want to prove themselves and stand out from the rest in terms of certain characteristics. If you are interested to learn, if you practice over and over again, and if you pay attention then you can do anything to make that as your personal brand. Hard...more
Personal Branding Base for Success Personal branding is way to supervise our careers or businesses. It's a way of illustrate and communicating what makes you different and special and using those qualities to different from yourself from your peers so that you can greatly develop your success. Personal branding is the strategy behind...more
Branson on Branding I recently read some very interesting branding tips from none other than the branding genius himself, Richard Branson. Branson begun by talking about his company Virgin - one of the top 20 most successful and famous brands in the world. Although it's one of the top 20 brands in the world, it's particularly special...more
Blogging is Branding If you're looking at blogging, then you're looking at creating an online brand for your business. So, how do you get started?Firstly, align your blog topics with the brand image you want to build. It should be the same brand image both offline as wel as online. A lot of people tend to tell me that they heard that coupons work best via Facebook or that they believe certain keywords will work out better for their marketplace.These are not your primary considerations. If they meet with your marketing strategy, then they become secondary strategies. One of my clients wanted to promote one of their low priced shopping experiences which does best to serve one of the Cadillac Fairview shopping centres.I advised her that she should build her own brand and focus on service delivery that would make her most pleased with her own business. Out of that, some contracts to help people shop appropriately for themselves would come out of it.People often get dazed by the myriad of technologies online that they often forget the key marketing concepts. One of these key marketing concepts is that branding is an experience. And, when we get online to...more
Personal Branding Using Management Techniques Personal branding has been discussed comprehensively during the Net. The variation amid these days and over the decade when it was first talk about by Tom Peters, is the rise of social...more
Powerful Personal Branding Strategies To Kill Your Competition What do the big boys have in common when it comes to branding themselves? Well, they use branding strategies to go fishing with - (and guess what), your the catch!But you...more
The Importance of Branding And Web Traffic If you are starting a small business on the internet, your branding definition will help you in more ways than one. It can help you to reach your long term goals and at the same time you will...more
Branding: What is Branding, Exactly? You might have several misconceptions about branding and what it really means. Read this article to dispel those ideas, get a feel for what personal branding is really all about, and pick up a few...more
The Value of Strong Branding Branding is the process of creating distinctive and durable perceptions in the minds of consumers. A brand is a persistent, unique business identity intertwined with associations of personality, quality,...more
Effective Branding Improves Sales And Increases Web Traffic Personal branding is also important, as this will attract loads of web traffic and will also assure readers that your website is your and that you are not a middleman. You...more