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The Call Center Industry Of The Philippines

The call center industry of the Philippines is not always as successful as it is today

. Like many other industries in the Philippines, the call center industry started small. However, due to its usefulness in many businesses of every market available, the call center industry of the Philippines rapidly gained a lot of demand in the Philippines.

Brief History of the Call Center Industry

The call center industry of the Philippines started not as a provider of

Live Answering Service to businesses, but as a provider of email response and managing services. However, when a number of third-party companies had started to offer call center services along with their email management, the demand had dramatically shifted, and after a few years, the call center industry in the Philippines had been founded which had completely replaced its preceding industry.


New Services for New Demands

Part of the reason why the demand for call center services had continuously grown is because of their services. From its initial call center services, the industry had also introduced a diverse collection of new call center services in the market, such as Small Business Answering service like order taking services, travel services, reservation services, educational services, customer care, technical support, and many other business-oriented call center solutions.

Because of these new services, the industry was allowed to penetrate a number of new markets in the Philippines resulting in its rapid and massive expansion in the Philippine market. And in only a decade, the call center industry had grown massively that the Philippine government had recognized the industry as the Sunshine Industry of the Philippines.

World Market Recognition


Other than its rapid expansion in the Philippine market, the call center industry was also able to penetrate the world market due to the many foreign investors coming into the Philippines. Most of these foreign investors have come into the Philippines to take advantage on their Small Business Answering service, which further gave the Philippines competence in the global market, while some had started their own call center businesses in the Philippines, notable companies include eTelecare, Sykes, Convergys, Accenture, and many more.

While the number of foreign investors had continuously grown, the Philippines had steadily risen in the world market until it was recognized as the 2nd largest provider of call center services in the global market.

However, it was only recently that the call center industry of the Philippines was recognized as the largest provider of call center services, placing the Philippines as the call center capital of the world.

by: Nancy David
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